AardvarkBusiness.net - Business Search Engine AardvarkBusiness.net - Business Search Engine



 FAQFAQ   SearchSearch   MemberlistMemberlist   UsergroupsUsergroups   RegisterRegister   ProfileProfile   Log in to check your private messagesLog in to check your private messages   Log inLog in 

     

Do you do enough to get reviews from customers?

 
 
Post new topic   Reply to topic    AardvarkBusiness.net Forum Index -> Web Marketing Forum
View previous topic :: View next topic  
Author Message
adigaskell
President
President


Joined: 01 Jul 2004
Posts: 5428

7099 ants

PostPosted: Mon Dec 05, 2011 4:44 pm    Post subject: Do you do enough to get reviews from customers? Reply with quote

I've been reading a number of papers this afternoon on how good strangers are at understanding whether we'll enjoy something or not.

With this in mind, how active are you in getting user reviews from your customers?
_________________
My social media blog
Back to top
View user's profile Send private message Visit poster's website
paul
President
President


Joined: 15 Oct 2002
Posts: 8314
Location: UK
11706 ants

PostPosted: Mon Dec 05, 2011 4:48 pm    Post subject: Reply with quote

We've started to do it more actively on our UKseries sites. Reviews aren't yet coming in in the volume I'd like to see, but it's building slowly. The encouraging thing has been that the reviews seem to be of reasonable quality.

(here's an example of one submitted today so you can see what we're up to: http://www.ukattraction.com/south-east-england/deal-pier.htm )
_________________
UK Hotels - UK Selfcatering
Luxury Travel - Lake District Apartment
Back to top
View user's profile Send private message Visit poster's website
Mark Johnson
Executive PA
Executive PA


Joined: 29 Sep 2011
Posts: 56

59 ants

PostPosted: Sat Dec 17, 2011 10:54 pm    Post subject: Reply with quote

Not very active but planning to focus on that in 2012. Not a good idea I think to bribe people with coupons, discounts, etc. to write pandering reviews. What I plan to do is just make sure that reviewing my site is as easy and simple as it gets. I'm also thinking of going about it more overtly by asking explicitly for reviews as soon as each project is done.
_________________
WebSearch SEO
SEO Services UK
Back to top
View user's profile Send private message Visit poster's website
sandyallen
Temp


Joined: 21 Dec 2011
Posts: 2
Location: Austin, TX
5 ants

PostPosted: Thu Dec 22, 2011 12:10 am    Post subject: Honest follow-up Reply with quote

I've neglected hitting up my clients for reviews - I get a lot of informal ones by email and facebook. But I was thinking about ways to promote reviews.

One thing I've thought about is referral credit. As a photographer, word of mouth is very important. And I have both a formal referral program and an informal gifting/thanks approach for referrals. What if I extend the referral credit to those who review me? If a new client says they found review X, Y, and Z reviews on Yelp, perhaps some form of review referral credit can be awarded. Thoughts?
Back to top
View user's profile Send private message
paul
President
President


Joined: 15 Oct 2002
Posts: 8314
Location: UK
11706 ants

PostPosted: Thu Dec 22, 2011 11:50 am    Post subject: Reply with quote

I may be wrong but in your profession, Sandy, I would be inclined to just let the photographs do the talking. As they say, a photograph says a thousand words so do you need reviews? Perhaps they might help you, but I would have thought that thought any prospective customer would go straight to your galleries rather than any customer comments.
_________________
UK Hotels - UK Selfcatering
Luxury Travel - Lake District Apartment
Back to top
View user's profile Send private message Visit poster's website
Kay
President
President


Joined: 07 Jan 2009
Posts: 3079
Location: Mostly SE Asia
4173 ants

PostPosted: Thu Dec 22, 2011 12:06 pm    Post subject: Reply with quote

Does anyone believe in customer reviews these days anyway? There are even websites that specialise in selling fake testimonials.

I agree with Paul. The best testimonial for a photographer is examples of your work.
_________________
http://britishexpat.com
Back to top
View user's profile Send private message Visit poster's website
adigaskell
President
President


Joined: 01 Jul 2004
Posts: 5428

7099 ants

PostPosted: Thu Dec 22, 2011 12:11 pm    Post subject: Reply with quote

paul wrote:
I may be wrong but in your profession, Sandy, I would be inclined to just let the photographs do the talking. As they say, a photograph says a thousand words so do you need reviews? Perhaps they might help you, but I would have thought that thought any prospective customer would go straight to your galleries rather than any customer comments.


Whilst reviews are perhaps not needed I wouldn't rule out social proof entirely. People like things that other folks have enjoyed. Maybe something simple like adding a Facebook 'like' button next to each photo could do the trick?
_________________
My social media blog
Back to top
View user's profile Send private message Visit poster's website
Display posts from previous:   
Post new topic   Reply to topic    AardvarkBusiness.net Forum Index -> Web Marketing Forum All times are GMT + 1 Hour
Page 1 of 1

 
Google
 
Business Forum Sport Forum Travel Forum


Powered by php B B © 2001, 2002 php B B Group

AardvarkBusiness.net Business Search Engine & Directory