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paul President


Joined: 15 Oct 2002 Posts: 8314 Location: UK 11706 ants
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Posted: Tue Apr 10, 2012 5:54 pm Post subject: Is $1 billion really a good deal for Instagram? |
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A company with just a dozen or so employees, no profits and just 2 years old.
Surely Facebook buying Instagram for a cool £1 billion isn't such a great deal.
Or can someone convince me otherwise? _________________ UK Hotels - UK Selfcatering
Luxury Travel - Lake District Apartment |
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adigaskell President


Joined: 01 Jul 2004 Posts: 5428
7099 ants
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Posted: Wed Apr 11, 2012 3:01 pm Post subject: |
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For the Instagram guys it's a great deal  _________________ My social media blog |
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paul President


Joined: 15 Oct 2002 Posts: 8314 Location: UK 11706 ants
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Philb Vice President

Joined: 09 Apr 2003 Posts: 448 Location: London 507 ants
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Posted: Fri Apr 13, 2012 11:15 am Post subject: |
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The deal keeps people tied into Facebook. Facebook's long term goal is to BE the internet. The more that they can do to increase their influence, the better for them. The Instagram buy means that people will be using Facebook even more, especially on their mobile devices, as they won't need to leave their comfy padded cell to view photographs or discuss them with friends.
Facebook's move into developing their search engine is another example of this behaviour. Meanwhile, Google is trying to become more like Facebook with the redesign on the G+ pages. However, Big G needs to get back in the game quickly and buy Pinterest (likely) or Twitter (extremely unlikely). |
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